ART DIRECTION / BRAND IDENTITY / ILLUSTRATION / PACKAGING / BRANDBOOK
Whim Spacecoast Flamingo Tropical Fruit Flavored Whiskey follows Honey and Honey Jalapeño, it is a limited release in the family of products of Whim Flavored Whiskey. The name Whim comes from the word whimsical, a touch of playful and unpredictable, Spacecoast Flamingo is the tropical side of Florida with the weird and wild. The name Spacecoast Flamingo refers to Space coast (Florida Space coast) and Flamingo a tropical bird.
The task was to push the brand more in the whimsical and weird, something that would match the product taste and name. A very illustrated design, a flamingo with a Space helmet, on what is a beach moon, to be literal; Spacecoast Flamingo. A pink spray coated bottle, label printed on a pearlescent paper / substrate.
”Stay ahead of the Flock”.